Transform Your Financial Content

Louis Horkan

Veteran copywriter, marketer and content strategist specializing in financial copy since 2000. He'll help your team meet its goals

Meet Your Freelance Financial Writer

His background includes:

  • More than a decade spent in institutional and retail investment firms as a licensed trader and manager. 
  • Editor-in-chief for two financial trade magazines targeted to large audiences of advisors (50,000+),
  • Editorial director for a large group of investment newsletters, including a Forbes “Best of Web” property. 
  • The Daytrading guide/expert for About.com when they were ranked by Alexa as 37th in U.S. and 80th globally for traffic. 

Subject-matter expert in the trading markets, investing, retirement planning and strategies, wealth creation and management, personal finance, and more. And his passion lies in providing content that helps seniors successfully navigate the many complexities of retirement. 

Louis has specialized in delivering high-quality financial copywriting, marketing and content services tailored to meet the unique needs of marketing teams at large and small financial service companies, as well as those for investment advisory and retirement planning firms serving individual investors and retirees throughout the U.S.

With a knack for storytelling and clarity, he is able to transform complex financial concepts into engaging, accessible narratives that drive engagement and foster informed decision-making. 

Whether you need compelling SEO-optimized blog posts, magazine articles, email campaigns, social media content, ghostwriting services, web copy, whitepapers, case studies, scripts, ads, PR and engagement campaigns, research reports, persuasive marketing materials, and more, he is committed to elevating your brand's voice with expertise and integrity.

Beyond his expertise and ability to deliver clear, concise copy to meet all your needs, his overall value proposition to you is the fact he is committed to working with your team to elevate your brand's voice with expertise and integrity. 

You'll find he quickly integrates into your group, fully immerses into your brand and its service offerings, concisely understands your value proposition to clients (B2B or B2C), meets deadlines, adapts to your needs...and always delivers! 

For more information and rates, or to discuss your project contact us.

25+

Years of Experience

500+

Clients Served

100s

Successful Campaigns

Financial Copywriting

Expertly crafted copy that speaks your audience's language (B2B and B2C) and drives results

Content Strategy

Tailored strategies that align your content with business objectives. Incorporates the use of assorted content assets, ranging from SEO-optimized blog posts, social media content and eBooks to research reports, how-to guides, sales tools (e.g., case studies and whitepapers), video scripts and more. Collectively, they help engage audiences, build authority and drive business goals

Digital Marketing

Innovative digital solutions that boost your online presence

Retirement Content

Specialized content targeted to individual investors and retirees focused on helping them navigate the myriad issues and challenges of retirement so that they can meet their goals and live out their dreams for their 2nd act in life

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